Our 4 Step Approach
At Adper Media we improve revenues, profits and brand equity. Our primary objectives are to talk strategy, identify needs, and find creative solutions that attract and convert the end user.
1. STRATEGY
Understanding the DNA of your company, its culture & vision, the positioning on the market and establishing s.m.a.r.t. objectives is key to our approach. We take a snapshot of the current situation and identify opportunity areas & constraints that are critical to the success of your marketing efforts.
2. NEED IDENTIFICATION
We develop custom made solutions based on need assessments. Together we find the right ingredients for short and long term success.
3. IMPLEMENTATION
This is where strategy meets execution! We implement cross platform solutions and strategies using multi channels of communication and cutting edge technologies that have a proven record of ROI and client engagement.
4. RESULTS AND ANALYTICS
Smart objectives help us tie activities to KPIs, report on gaps in perceptions and performance, flag opportunities or challenges, and quickly adjust strategies as needed. At Adper Media we capture real time data, user sentiments and brand engagement. In doing so we provide valuable business insights and optimize your marketing efforts at all levels of the business.
Full adoption of technology allows brands to go beyond
the “wait and see” stage
Traditional media is no longer dominating the advertising landscape and consumers’ attention has become more and more distributive. This rapid change in consumer behavior and media fragmentation brings an urgent need for brands to find ingenious ways of reaching out to their audience while making sure budgets are respected.
The mobile immersion and full adaption of machine learning technologies allowsbrands to go beyond the “wait and see” stage and:
1. ATTRACT CONSUMERS AT THE RIGHT PLACE AND THE RIGHT TIME
2. CUSTOMIZE MESSAGE
3. CAPTURE REAL TIME DATA, USER SENTIMENTS AND BRAND ENGAGEMENT
“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”
Well, not anymore friends, not anymore!
Our expertise and the technologies we use allow our clients to clearly understand where engagement is created and most importantly how it is created. We will detect where budget is wasted and eliminate the unnecessary actions, strategically build a path towards purchase and loyalty!”